Nike Barcelona Kits 2012/13
Having relinquished their Spanish League Title to fierce rivals Real Madrid and missed out on European glory when eliminated from the Champions’ League by eventually winner Chelsea, Barcelona moved away from the footballing arena to launch its new strip for 2012-13, choosing the Museu d’Art Contemporani de Barcelona as the venue for the unveiling of their innovative new uniform.
In a somewhat radical step away from the distinct red and blue stripes the new shirts feature a simple design which blends the two colours. Described on the club website as a ‘new and daring look’ the shirt, made by Nike, will no doubt polarise fans of the Spanish giants, who have tried to represent the young, local talent that the club has used in ‘combination with some of the world’s top international stars, thus reflecting the club’s famous blend of youth, tradition and creativity.’
The basic, yet stylish design has produced an un-cluttered shirt, featuring just the Nike symbol, the club logo and the team’s major sponsor, Qatar Foundation, emblazoned in gold across the front. ‘More than just a club’ is etched on the inside of the shirt, while the colours continue to reflect the Catalan heritage of the mighty organisation.
Manufacturers Nike have pulled out all the stops on the new kit, with the environmentally friendly, dri-fit material being both lighter and more durable than in previous seasons. Made from Nike’s most ‘ecological friendly’ material ever, the recycled polyester used in each set of shirts and shorts contains up to thirteen recycled water bottles.
Also unveiled was the away kit, a bold yellow and orange creation that remains in keeping with changed strips of the last few seasons, which have often been innovative and somewhat experimental in design.